The dark-eyed bloom from the left of the painting, its centre flecked with seeds.

Business analytics

The golden spiral

Look into a sunflower and its seeds line up in spirals, usually a Fibonacci number of them. Usually: in a citizen-science study published in 2016, volunteers counted the spirals on 657 sunflowers, and roughly a quarter of the counts broke the rule. Analytics is finding the pattern, then counting the exceptions honestly.

Swinton, Ochu & MSI Turing’s Sunflower Consortium, Royal Society Open Science, 2016

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Sources

  1. Swinton, J., Ochu, E. & MSI Turing’s Sunflower Consortium (2016). Novel Fibonacci and non-Fibonacci structure in the sunflower: results of a citizen science experiment. Royal Society Open Science 3(5). doi:10.1098/rsos.160091. Spiral-count shares as summarised by Plus Magazine.